Based on the design that combines the high-quality craftsmanship of traditional craftsmen and the functionality preferred by workers,it has a vintage feel based on the beliefs of “Gentleman”, which represents masculinity, and “Dog”, which is a slang term for playfulness. Although it is, it will be developed with products that match the current era.

In today’s age of mass production and mass consumption, HW DOG takes the time and effort to produce each and every product with uncompromising dedication so that as many customers as possible will be able to pick up a “truly good hat”.

HW DOG is inspired by the high quality of craftsmanship seen before the 1930s and the functionality of military products from the 1940s onward, before mass production by machine began. As time has progressed, the convenience afforded by mechanization has enriched our lives.However, there was a charm in that era that cannot be produced by today’s work-intensive mass production.

They have fundamentally reexamined their manufacturing process and have brought back the charm of that era to the present, and at the same time, their company proposes “truly good hats” that are designed in accordance with the times.

They believe that when you hold a HW DOG hat in your hand, you will understand what they mean.